Journal

The Art of Layering Skincare

Discover the art of layering skincare with IMAANI. Learn the right order, frequency, and benefits of each product—including face, hair, and body care.

At IMAANI, we believe skincare is not just care—it’s a ritual. And like all rituals, order matters. Layering products correctly ensures that each one performs at its highest potential, honoring your skin with both science and soul.

The golden rule: always layer thinnest to thickest.

 

Step 1: Cleanse — Begin with Clarity

Your ritual begins with a clean canvas. Cleansing removes impurities, excess oils, and pollutants that can dull skin and block the benefits of everything that follows.

Frequency: Twice daily, AM & PM

Choose your ritual cleanser:

  • IMAANI Facial Cleansing Milk: Luxurious and gentle, ideal for sensitive or dry skin. Nourishes while it cleanses, leaving skin supple and soft.

  • IMAANI Facial Cleansing Gel: Refreshing and lightweight, perfect for normal to combination skin. Leaves skin clean without stripping natural moisture.

🚫 If you skip this step: Dirt and buildup prevent serums and creams from penetrating, leading to clogged pores, breakouts, and diminished results.

 

Step 2: Serum — Deliver Active Potency

Serums are lightweight but powerful—they carry concentrated ingredients deep into the skin where they are needed most. Only needed if you are seeing signs of aging.

Frequency: Twice daily, AM & PM

IMAANI Hyaluronic Acid Face Serum: This silky formula draws moisture into the skin, plumps fine lines, and strengthens your natural barrier.

🚫 If you skip this step: Skin can appear dull, dehydrated, and less responsive to moisturizers. Over time, you may see earlier signs of aging.

 

Step 3: Oil — Seal in Nutrients

Oils act as a protective veil, locking in hydration and amplifying the effects of your serum.

Frequency: Once or twice daily, AM & PM as needed

IMAANI Pure Argan Oil: Morocco’s “liquid gold,” rich in vitamin E and essential fatty acids. It nourishes, softens, and provides antioxidant protection.

🚫 If you skip this step: Moisture may evaporate, leaving skin dry and unprotected against environmental stressors like pollution and free radicals.

Step 4: Moisturizer — Protect & Restore

Moisturizers complete your ritual, sealing in hydration while providing lasting nourishment.

Frequency: Twice daily, AM & PM

Choose your ritual moisturizer:

  • IMAANI Day Cream: Shields and hydrates throughout the day, supporting skin’s resilience against stress and makeup wear.

  • IMAANI Night Cream: Richer and restorative, supporting renewal while your body rests.

🚫 If you skip this step: Skin may feel tight, look uneven, and be more vulnerable to irritation and premature aging.

 

Body Ritual: Whole-Body Nourishment

IMAANI Hair Serum – 2–3 times per week or as needed
Smooths, protects, and restores shine. Skipping it may leave strands frizzy, dry, and prone to breakage.

IMAANI Bath & Shower Oil – Daily use
Transforms cleansing into a sensual ritual, leaving skin supple. Without it, skin may feel stripped and tight.

IMAANI Natural Scrub – 1–2 times per week
Polishes away dullness with gentle exfoliation while infusing skin with argan oil moisture. Skipping it leads to buildup, uneven texture, and reduced absorption of body moisturizers.

 

Layering is not just technique—it’s intention. Each step is a conversation with your skin: cleansing is listening, serums are nurturing, oils are protecting, and creams are sealing your devotion. And for the body, exfoliation, hydration, and nourishment extend that devotion from head to toe.

When you honor your skin in the right order, with the right rhythm, you don’t just enhance beauty—you create balance, harmony, and radiance that glows from within. That is the IMAANI ritual.